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Get off your ass!

If you don't have 60-sec in your day to stretch, you need more than an app.

Done in 60-Seconds
I've been thinking about this for a while. How busy I am. How I can't seem to find time in my day to stand up, get in the car, drive to the gym, change clothes, workout, shower, change clothes, drive home or back to the office. Round trip, this is time I fee I can't just afford to lose. Forget about the that fact it's my health I'm debating and feeling guilty about taking time to exercise and be fit. This is not just time, but commitment and habit. 
Round trip is the issue for me. I love health clubs, don't get me wrong. But, round trip, it's 2 hours and that just won't happen during the day. At 7 PM i'm too tired to workout most nights. And, I can't get up any earlier than 6 AM...never gonna happen. So, weekends? Sure, Saturday is great, every Saturday I exercise. One day a week does not a fit person make. 
So, enter QuikFit, a social fitness game that offers a peer-to-per way to get off your ass and do something -anything - during the week to keep you moving. 
Anytime, anywhere 60-second fitness challenges
Challenge co-workers, teammates, classmates, workout buddies, friends and family
There's real science behind this idea
Completing 60-second fitness challenges in the aggregate does add up. It's no secret that our bodies need physical activity in order to stay healthy, but you may not have considered the flipside: staying sedentary for long periods of time (eight hours in front of the computer at work, or an evening on the couch watching television, for example) is actually dangerous. A Mayo Clinic researcher found that sitting down for long periods of time can have a seriously negative effect on the body's cholesterol levels and insulin effectiveness, and it can also cause the leg muscles to lose their ability to remove harmful lipo-proteins from the blood. This is scary news for those of us who have desk jobs and love to spend evenings binge-watching TV shows. So, how can we work within our busy schedules to change our habits that sets the stage for better physical health?
When you sit for an extended period of time, your body starts to shut down at the metabolic level, says Marc Hamilton, Ph.D., associate professor of biomedical sciences at the University of Missouri. When muscles—especially the big ones meant for movement, like those in your legs — are immobile, your circulation slows and you burn fewer calories. Key flab-burning enzymes responsible for breaking down triglycerides (a type of fat) simply start switching off. Sit for a full day and those fat burners plummet by 50 percent, Levine says.
Physical movements such as standing up or bending down, on the other hand, increase the force of gravity on your body. Again, anti-gravity environments speed up cellular deterioration, so the key is to disengage from this low anti-gravity situation as much as possible by standing up and moving about.
The problem is that our modern society and our reliance on technology has reduced or eliminated many of these opportunities for low-intensity intermittent movement and replaced it with chronic sitting, typically staring in one direction. Some people have even taken to texting other family members inside the same house instead of getting up and walking into the next room. All of this sloth-like inactivity adds up and can take years off your life by speeding up cellular deterioration.
"The physical and emotional health of an entire generation and the economic health and security of our nation is at stake." - First Lady Michelle Obama at the Let’s Move! launch on February 9, 2010
The why for QuikFit App
Over 50 percent of American men, and 60 percent of American women, never engage in any vigorous physical activity lasting more than 10 minutes per week.
This means that "exercise deficiency" threatens your overall health and mental well-being, and could shorten lifespans. It's becoming increasingly clear that staying active — and by that I mean engaging in virtually any physical movement — as much as possible, throughout the day, is a smart idea for better health and longevity. Some believe it may even appears to be more important, than a regularly scheduled fitness routine.

The QuikFit App business thesis believes people should move their body frequently throughout the day. Just the act of standing up from a seated position has been found particularly effective at counteracting the detrimental health effects of sitting. Really! 

We firmly believe that a reasonable goal is to get up three-four times every hour while you are sitting. Once you are engaged in a project, it is really difficult to remember to do this. The easiest and simplest strategy is to merely stand up, and then sit back down. But the evidence suggests you'd be wise to go a little further — especially if you only exercise a few times a week, or not at all.
There are plenty of ways to get movement in during your work hours using QuikFit.
  1. Invite your friends, family and co-workers and others to download the QuikFit App at the Apple App Store. 
  2. Create a fitness challenge and send it off to them. They'll challenge you back, or they should if they want to play the game. 
  3. Keep track of your challenges, points and have fun with this anytime fitness game.
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